Each day, you will learn about both theory and practice, while being encouraged to work on your live challenges as briefs.
Introduction to key concepts:
- The TEST methodology
- Beliefs
- Decision making
- Case study session
- Target - Step one of the TEST methodology
- Group activity
- Preferences
- Bite size behavioural science - motivation, confidence and self-efficacy
- Explore - Step two of the TEST methodology
- Solution - Step three of the TEST methodology
- Cast study session
- Group activity
- Bitesize behavioural science - Risk, uncertainty, social norms and reciprocity
- Trial - Step four of the TEST methodology
- Case study discussion
- Group activity
- Wrap and feedback